Less is more than enough

I have found an exformation friend. The YouTube-clip below is done to show how our brain process information (explained in my Tor Nörretranders favourite book "The User Illusion"). We receive most information from our eyes (our visual senses) and it can be measured to about 10 MBit /s. But, our brain only let´s our consciousness be aware of about 40 Bit/s - the rest are stored (or hided) and can only be retrieved via our subconsciousness or our intuition.

Some quotes from the clip:

if so much information

becomes exformation

shouldn´t designers put less stuff

into their work?

less is more

than enough

From YouTube: A Bandwidth for Humans is based on the book "The User Illusion" by Tor Norretranders: