Two thirds of the population believes a myth that has been propagated for over a century: that we use only 10% of our brains. Hardly! Our neuron-dense brains have evolved to use the least amount of energy while carrying the most information possible -- a feat that requires the entire brain. Richard E. Cytowic debunks this neurological myth (and explains why we aren't so good at multitasking)Enjoy, digest and reflect, via YouTube:
Marketers Need to Stop Focusing on Loyalty and Start Thinking About Relevance - The days of “buying” loyalty with rewards or rebates are over.